Get to $100K MRR the lean way

You’ve got a product you believe in and goals to hit. You probably even have a few customers. But now it’s time to build a high-growth marketing engine that takes you to the next step.

But how, Asia?

Asia Matos
CEO & Founder

Hi! My name is Asia.

And I created DemandMaven with one sole purpose in mind: to help founders of early-stage SaaS companies & startups put their product on a rocketship.

Founders are under more pressure than ever to grow fast, stay lean, and still somehow remain sane. But their time, resources, and runway are limited—which means marketing is often left underserved or put on the back burner.

So then what happens?

The website doesn’t get enough traffic. Not enough people sign up for a free trial. Revenue goals are missed.

That’s where DemandMaven (hey, that’s me!) steps in. 

You need help running campaigns, analyzing the website, creating onboarding flows, and so much more to attract the right visitors, keep the trials coming in, creating insanely happy customers—and ultimately, the increasing that MRR.

So how exactly do I help? Keep reading!

Asia Matos
CEO & Founder of DemandMaven


My Services

Monthly Marketing Retainer

A flat-fee monthly engagement to help you keep costs predictable (read: stay lean!) but also get the marketing help you need. From setting up campaigns to managing your acquisition channels to building the marketing engine, this engagement easily covers all bases. Plus, it’s completely customized to your exact business.

Complete Marketing Audit + Strategy

Get a complete audit of your go-to-market strategy and leave with an ultimate growth plan. Over the course of three weeks, I’ll take a deep-dive into your SaaS product, customers, your competitors, and so much more. You’ll receive a complete strategic plan with clear action items, roadmap, KPIs, and key elements for growth.

Is DemandMaven right for you?

You should consider hiring DemandMaven if:

You want deep insights on your customers
✅ You want to co-create something together
✅ You value high-quality, experienced work
✅ You value the experience of someone who’s been there, done that
✅ You either are technical or have a team of engineers
✅ You have at least 5 paying customers
✅ You want to build a marketing engine and a product that’s going to last

DemandMaven probably won’t be for you if:

🙅‍♀️ You expect to instantly make more MRR
🙅‍♀️ You need someone to start right this very second on your project
🙅‍♀️ You’re not interested in quality or building things right
🙅‍♀️ You don’t have any paying customers at all
🙅‍♀️ You view customers as dollar signs
🙅‍♀️ You’re not interested in building something together
🙅‍♀️ You would rather just hand off growth and hope for the best
🙅‍♀️ You don’t have any technical resources
🙅‍♀️ You’re looking for growth hacks and quick fixes

Convinced DemandMaven is right for you? Here’s how to get in touch:

What My Clients Think

“Working with DemandMaven was the biggest sense of relief. I finally had a better picture of what it was going to take to really get momentum in a specific direction. I got the clarity and confidence that I and my business needed.

If you’re thinking about hiring DemandMaven, you should obviously do it. A weight is going to lift off your shoulders, and you’re going to do some amazing work together. Your business won’t be the same.”

Luke Beard

CEO & Co-Founder, Exposure

“I’ve worked with Asia as both a partner (in which we collaborated to serve a client together), and as a client myself (in which I hired her to own the strategy & execution of an ad campaign).

There are very few marketers I hold in as high regard as Asia. From firsthand experience, here’s why:

What really sets her apart is that, while she *is* highly-skilled in top-of-funnel awareness and acquisition, her focus doesn’t stop there. Rather than viewing marketing as awareness- and acquisition-only, she’s a business advisor whose approach touches every stage of the customer journey.

Rather than just driving new leads and calling it a day, she’ll help you identify the onboarding leaks causing you to lose trial users.

She’ll find the success gaps preventing your trial users from becoming paying customers.

She’ll uncover opportunities to reduce churn, increase LTV, and generate referrals from your existing customer base.

When you hire Asia to lead your marketing, you’re not getting an extra pair of hands to manage an ad campaign or write blog posts. You’re getting a strategic partner who can help you design a more effective, full-customer-journey marketing program — and, ultimately, who can help you run your SaaS business more efficiently.”

Claire Suellentrop

Co-founder, Forget the Funnel

“We hired Asia and DemandMaven to help us with all things marketing. It was immediately apparent that she was smart, confident, and motivated. She was able to understand our business, implement strategy, and make an immediate impact. This was no small feat dealing with a young startup, though it’s clear that it’s second nature for her. She will tell you what you need to hear, adapt when the target moves, and crack a joke with a smile. All without breaking a sweat! That’s why we’re still working with her today. She’s an absolute pleasure to work with and a huge asset to our team.”

Brian Faust

CEO & Co-Founder, Rindle